We want to make podcasting approachable for everyone. That’s why we made it easy for you to record, edit, host, distribute, and monetize your podcast— all from the Anchor website or mobile apps—for free. But when it comes to attracting new listeners and getting people to actually hear your show, it can be tough to know where to start.
Say hello to Anchor Trailers—our latest feature to help you get the word out about your podcast. Trailers are a trademark of successful podcasts and a powerful way to share your show with new audiences—on podcast platforms, on social, and throughout the web. You’ve already been able to mark episodes as trailers using Anchor’s episode types, but now you can create a dedicated trailer for your show that’s ready for sharing in only a minute.
To create a Trailer from the Anchor app, head over to your profile page and tap the button that says ‘Make a trailer.’
Next it’s time to record a quick introduction to your podcast. This is your elevator pitch—a preview to entice potential listeners. Take up to 1 minute to tell your story; we’ll flash you a warning in the app when your time’s almost up. You can also import existing audio if you already have a trailer recording.